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AKAARO by Gaurav Jai Gupta

Gaurav Jai Gupta has always stayed true to his design sensibilities. He's sharp, he's unique and he knows how to work ancient weaves and textures into the most unbelievable modern garments.

This season Pret-Amoda was present at the Wills India Fashion Week when Gaurav showcased his A/W 2012 Swarovski collection - a one of a kind technique where Swarovski crystals were hand woven in cotton, mohair, angora and silk, using ancient techniques.

On our online store we are taking up the fashion metre with Gaurav's summer collection. His summer fashion is understated and simple, his clothes draw attention for their sheer sophistication. He creates a mix of engineering and art with his clothes that are as gorgeous on a geek chic gal as they are on a corporate diva. We love his collection of separates to pick from and pair with other clothes making his designs very versatile, very wearable. In colors borrowed from the earth, pick from easy wear dresses, color block shirts, pleated dress tunics and timeless drape jackets. Pay homage to the exquisite craftsmanship and genius designs as we showcase the latest collection by Akaaro.